Senior Data Scientist

- Develop insights and recommendations to increase wallet spend across key customer segments - Design and deliver initiatives aimed at growing market share, including tracking performance and conducting root cause analysis - Build a self-serve dashboard to monitor market share, performance KPIs, and related contributing factors - Own end to end delivery of analysis with minimal oversight—problem structuring, data extraction, modelling, and presentation - Conduct data mining, manipulation, and validation using robust reconciliation practices - Identify and select relevant data points required for accurate and meaningful analysis - Build customer segmentations/profiles to inform commercial strategies and product decisions - Perform conversion and funnel analysis to understand customer behaviour and optimize interventions - Create business ready visualizations and structured reporting for senior stakeholders - Automate repetitive tasks, streamline data workflows, and improve analytical efficiency - Design and evaluate marketing campaign structures—targeting, proposition, test design, measurement based on statistical significance - Present insights confidently and manage stakeholder expectations through clear, proactive communication - Deliver high quality outputs at pace with minimal rework